In-House R&D
60+ Years of Legacy
Globally Trusted
In-House R&D
60+ Years of Legacy
Globally Trusted
In-House R&D
60+ Years of Legacy
Globally Trusted

Fragrances crafted over generations of perfumery, designed to transform how your space feels

Our Story

Built on four generations of perfumery, Big Bell brings over 60 years of expertise into every fragrance we create. With in-house R&D, uncompromising quality, and a clear stand against “clone culture,” every product is crafted to be original, refined, and made to last.

Milestones over the years

A legacy shaped over decades, evolving with every generation.

  • 18 gem sparkle
    1957
    The Founding Rock

    V. Venkatasubbaiah Setty begins a journey that builds a legacy in Indian perfumery, carried forward across generations.

  • 18 hand
    1990s–2000s
    The Torchbearer

    P.R. Bhaskar introduces new technologies to India, bringing first-of-their-kind innovations to the incense industry.

  • 18 shield check
    2021
    Reimagined Legacy

    Big Bell is born! A new-age brand transforming generational expertise into modern industry leadership.

  • 18 earth
    2026
    Creating History

    Big Bell prepares to launch a first-of-its-kind patented innovation, setting a new benchmark for the industry.

Founder Message

"Since 1957, our legacy has been rooted in fragrance, devotion, and trust.

At Big Bell Incense, we carry forward generations of experience in crafting incense, dhoop, perfumes, and spiritual fragrance products that bring peace, purity, and positivity into every home. Each creation is more than a product; it is a reflection of faith, tradition, and the sacred bond between fragrance and spirituality.

With deep gratitude to our customers, partners, and well-wishers, we continue this timeless journey of spreading divine fragrance across India and beyond."